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Applied Social Science Approaches to Mixed Methods Research (Paperback)
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Applied Social Science Approaches to Mixed Methods Research (Paperback)
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Research that has been presented primarily by quantitative research
can benefit from the voice of the participants and the added value
of the different perspective that qualitative research can provide.
The purpose of mixed methods research is to draw from the positive
aspects of both research paradigms to better answer the research
question. This type of research is often used in schools,
businesses, and non-profit organizations as they strive to address
and resolve questions that will impact their organizations. Applied
Social Science Approaches to Mixed Methods Research is an academic
research publication that examines more traditional and common
research methods and how they can be complimented through
qualitative counterparts. The content within this publication
covers an array of topics such as entrepreneurship, social media,
and marginalization. It is essential for researchers, academicians,
non-profit professionals, business professionals, and higher
education faculty, and specifically targets master or doctoral
students committed to writing their theses, dissertations, or
scholarly articles, who may not have had the benefit of working on
a traditional research team.
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