The Burma-Shave craze reached its zenith during the 1950s, with
more than 7,000 signs posted across the United States.
To market Burma-Shave, Allen Odell, an advertising wordsmith,
devised the concept of sequential signs to sell his shaving cream.
Typically, six signs were erected, with each of the first five
containing a line of verse, and the sixth trumpeting the brand
name.
Burma-Shave signs appeared in every state except Arizona, Nevada
and New Mexico. The creative people at Burma-Shave, as well as
customers who sent in jingles of their own, ultimately created more
than 600 of the rhymes.
In the world of advertising, Burma-Shave stood as unique,
creating signs that became a part of the popular culture.
Although the Burma-Shave company is no more, these fun little
rhymes hold great nostalgic value for those of us who fondly
remember them from our Sunday drives.
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!
Welcome to Loot.co.za!
Sign in / Register |Wishlists & Gift Vouchers |Help | Advanced search
