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Books > Business & Economics > Finance & accounting > Finance > Investment & securities > Stocks & shares
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Market Insanity - A Brief Guide to Diagnosing the Madness in the Stock Market (Paperback)
Loot Price: R2,111
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Market Insanity - A Brief Guide to Diagnosing the Madness in the Stock Market (Paperback)
Series: Perspectives in Behavioral Economics and the Economics of Behavior
Expected to ship within 12 - 19 working days
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Market Insanity: A Brief Guide to Diagnosing the Madness in the
Stock Market is an engaging and accessible primer which applies
modern behavioral finance to equity markets. It helps readers
understand how logical investment decisions can be betrayed by what
Taillard calls "the insanity," all those behavioral quirks which
cause us to achieve less than optimal utility. The book describes
how limited information, habit, the rules of the game, asymmetric
information and ego blend together in potentially toxic ways in
market environments, thus creating bubbles, stock runs, and more
prosaically, even 'normal' equity prices. In addition, the book
discusses the implications of these behaviors in-depth. In so
doing, it helps the reader to not only predict the madness within
equity markets, but also helps them develop solutions that address
and mitigate outcomes.
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