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Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Radio & television industry
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Only Connect - A Cultural History of Broadcasting in the United States (Paperback, 4th edition)
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Only Connect - A Cultural History of Broadcasting in the United States (Paperback, 4th edition)
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ONLY CONNECT is a comprehensive history of American broadcasting
from its earliest days in radio, through the rise of television, to
the current era of digital media and the Internet. It presents
broadcasting as a vital component of American cultural identity,
placing the development of U.S. radio, television, and new media in
the context of social and cultural change. Each chapter opens with
a discussion of the historical period, thoroughly traces the
development of media policy, the growth of media industries, and
the history of U.S. broadcast programming, and closes with a look
at the major ways that radio and television have been understood
and discussed throughout American history.
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