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Books > Arts & Architecture > Performing arts
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Cultural Realism and Virtualism Design Model (Hardcover, 1st ed. 2020)
Loot Price: R1,521
Discovery Miles 15 210
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Cultural Realism and Virtualism Design Model (Hardcover, 1st ed. 2020)
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The book proposes a new Cultural Realism and Virtualism design
model for cultural and creative products based on Laozi's
philosophy and analysis of symbolism, metaphysics, three-layered
culture, reverse-triangular cultural space and Zen aesthetics. It
studies peoples that speak Austronesian languages and offers a
detailed comparison of their homogeneous and heterogeneous cultures
of color, clothing, housing, boats, birds, symbols, dance and
ancestry, and provides insights into the cultural features of
deconstruction and construction of color, style, form, shape and
function, to compose cultural and creative products using complex,
variable, fuzzy evaluation; and structural variation and color
evaluation methods. It then uses case studies to show that the
products created with the new model not only fulfilled their
purpose, but also successfully entered the markets. This book helps
qualify decision-making processes, improve accuracy of design
scheme evaluation and enhance efficiency in product development,
and as such appeals to those in the cultural and creative industry,
researchers, designers and those who are interested in product
design.
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