Improving Convention Center Management Using Business Analytics and
Key Performance Indicators presents sound practical advice from an
author who successfully lived the experience. Transitioning from a
traditional business model to one that is data driven and
entrepreneurial can be difficult. This book explains the rationale
and importance of each indicator along with data collection issues
and presentation advice. It guides you through that process from
launch and trial, up to making analytics an indispensible part of
your management strategy.
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