Banking markets have experienced a general trend towards
conglomeration in recent years which has been facilitated by the
deregulation of banks' activities. A particular feature of
financial conglomeration has been the diversification of banks into
insurance activities, and especially life insurance. This book
provides a comprehensive analysis of the concept and market
characteristics of the bancassurance phenomenon. It also evaluates
the impact on banking risks associated with diversification into
the insurance business.
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