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The European Union and the Asia-Pacific - Media, Public and Elite Perceptions of the EU (Paperback) Loot Price: R356
Discovery Miles 3 560
You Save: R694 (66%)
The European Union and the Asia-Pacific - Media, Public and Elite Perceptions of the EU (Paperback): Natalia Chaban, Martin...

The European Union and the Asia-Pacific - Media, Public and Elite Perceptions of the EU (Paperback)

Natalia Chaban, Martin Holland

Series: Routledge/UACES Contemporary European Studies

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List price R1,050 Loot Price R356 Discovery Miles 3 560 You Save R694 (66%)

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A central problem for the European Union is said to be that of the "politics of identity." Within this, the concept of the EU s international identity requires exploration in terms of how it is both constructed and represented globally.

To address this issue, this book identifies measures and compares public awareness and perceptions of the EU within the Asia-Pacific region. It deals with the under-researched issue of the public perception of the EU outside the Union and the role of the media in shaping such perceptions. It builds on what has been described as the EU s communication deficit, a phenomenon which has typically been explored as an internal EU dynamic but has yet to be applied to the EU s external relations.

The volume presents findings from a systematic research project designed to measure the EU s external communication deficit and to raise the level of its awareness in other regions through three perception levels:

  • The study of EU images in news mass media production
  • A survey of general public perceptions and attitudes on the EU
  • A survey of the elite perceptions of the EU.

Drawing on research from New Zealand, Australia, South Korea and Thailand, this book will be of interest to students and researchers of politics, communication studies, European studies and Asian studies.

General

Imprint: Routledge
Country of origin: United Kingdom
Series: Routledge/UACES Contemporary European Studies
Release date: February 2011
First published: 2008
Editors: Natalia Chaban • Martin Holland
Dimensions: 234 x 156 x 15mm (L x W x T)
Format: Paperback
Pages: 256
ISBN-13: 978-0-415-66397-7
Categories: Books > Social sciences > Politics & government > Comparative politics
Books > Social sciences > Politics & government > International relations > International institutions > EU & European institutions
LSN: 0-415-66397-0
Barcode: 9780415663977

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