Over the past decade, researchers from different academic
disciplines have paid increasing attention to the productivity of
online environments. The ethical underpinnings of research in such
settings, however, remain contested and often controversial. As
traditional debates have been reignited by the need to respond to
the particular characteristics of technologically-mediated
environments, researchers have entered anew key debates regarding
the moral, legal and regulative aspects of research ethics. A
growing trend in this work has been towards the promotion of
localized and contextualized research ethics - the suggestion that
the decisions we make should be informed by the nature of the
environments we study and the habits/expectations of participants
within them. Despite such moves, the relationship between the
empirical, theoretical and methodological aspects of Internet
research ethics remains underexplored. Drawing from ongoing
sociological research into the practices of media cultures online,
this book provides a timely and distinctive response to this
need.
This book explores the relationship between the production of
ethical stances in two different contexts: the ethical manoeuvring
of participants within online media-fan communities and the ethical
decision-making of the author as Internet researcher, manoeuvring,
as it were, in the academic community. In doing so, the book
outlines a reflexive framework for exploring research ethics at
different levels of analysis; the empirical settings of research;
the theoretical perspectives which inform the researcher's
objectification of the research settings; and the methodological
issues and practical decisions that constitute the activity as
research. The analysis of these different levels develops a way of
thinking about ethical practice in terms of stabilizing and
destabilizing moves within and between research and researched
communities. The analysis emphasizes the continuities and
discontinuities between both research practice and online media-fan
activity, and social activity in on and offline environments.
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