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Fundraising and Institutional Advancement - Theory, Practice, and New Paradigms (Paperback)
Loot Price: R1,553
Discovery Miles 15 530
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Fundraising and Institutional Advancement - Theory, Practice, and New Paradigms (Paperback)
Series: Core Concepts in Higher Education
Expected to ship within 12 - 17 working days
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Donate to Against Period Poverty
Total price: R1,573
Discovery Miles: 15 730
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In this timely textbook, authors Drezner and Huehls take the
interdisciplinary, complex nature of the study of philanthropy and
fundraising and apply it to the field of higher education. Covering
issues of increasing importance to institutions-including donor
cultivation, growth of fundraising at community colleges and
minority institutions, engagement of young alumni, volunteerism,
and the competing roles of stakeholders-this book helps readers
apply theory to the practice of advancement in post-secondary
education. Special Features: Coverage of historical and theoretical
underpinnings and insights from related literature and research.
Discussion of new donor populations including women, communities of
color, the LGBTQ population, students, and young alumni.
On-the-ground case studies bring theories into focus by creating a
bridge to experience and action. Practical implications for the
design of fundraising campaigns and strategies. Guiding questions
that encourage students to think beyond the current literature and
practice. This textbook bridges research, theory, and practice to
help higher education administrators and institutions effectively
negotiate the fundraising terrain and advance their institution.
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