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Asian Cultural Flows - Cultural Policies, Creative Industries, and Media Consumers (Paperback, Softcover reprint of the original 1st ed. 2018)
Loot Price: R3,508
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Asian Cultural Flows - Cultural Policies, Creative Industries, and Media Consumers (Paperback, Softcover reprint of the original 1st ed. 2018)
Series: Creative Economy
Expected to ship within 10 - 15 working days
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This book investigates economic, political, and cultural conditions
that have led to transnational flows of culture in Asia. Coverage
also looks at the consequences of an increasingly interconnected
Asian regional culture as well as policy makers and cultural
industries' response to it. The book features essays written by
researchers from different countries in Asia and beyond with
diverse disciplinary backgrounds. The volume also contains engaging
examples and cases with comparative perspectives. The contributors
provide readers with grounded analysis in the organizational and
economic logics of Asian creative industries, national cultural
policies that promote or hinder cultural flows, and the media
convergence and online consumers' surging demand for Asianized
cultural products. Such insights are of crucial importance for a
better understanding of the dynamics of transnational cultural
flows in contemporary Asia. In addition, the essays aim to
"de-westernize" the study of cultural and creative industries,
which draws predominantly on cases in the United States and Europe.
The contributors focus instead on regional dynamics of the
development of these industries. The popularity of J-Pop and K-Pop
in East and Southeast Asia (and beyond) is now well known, but less
is known about how this happened. This volume offers readers
theoretical tools that will help them to make better sense of those
exciting phenomena and other rising cultural flows within Asia and
their relevance to the global cultural economy.
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