Your essential guide to calculating return on investment. Build and
refine your measurement and evaluation skills through ROI Basics,
perfect for beginners challenged to implement a comprehensive
evaluation process as well as those taking a proactive approach to
accountability. Its five-level evaluation framework includes: Level
1: Reaction and Planned Action Level 2: Learning Level 3:
Application and Implementation Level 4: Impact Level 5: Return on
Investment ROI Basics provides a baseline exploration of ROI for
the talent development function and the steps to successful
evaluation: evaluation planning, data collection, data analysis,
and results optimization. In this second edition, experts Patti and
Jack Phillips go deeper into aligning programs to the business,
detecting payoff needs, and identifying specific business measures
that need to improve. They explore how the process applies beyond
training to talent development and suggest how new technologies can
influence ROI adoption and implementation in your organization.
This updated book offers a review of two essential—and often
overlooked—steps in the ROI process: isolating program impact and
sustaining momentum.
General
Imprint: |
ATD Press
|
Country of origin: |
United States |
Release date: |
December 2019 |
Authors: |
Patricia Pulliam Phillips
• Jack J. Phillips
|
Dimensions: |
190 x 241mm (L x W) |
Format: |
Paperback
|
Pages: |
220 |
Edition: |
2nd Revised edition |
ISBN-13: |
978-1-950496-37-2 |
Categories: |
Books
|
LSN: |
1-950496-37-6 |
Barcode: |
9781950496372 |
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!