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Cognitive Economics - An Interdisciplinary Approach (Paperback, Softcover reprint of the original 1st ed. 2004)
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Cognitive Economics - An Interdisciplinary Approach (Paperback, Softcover reprint of the original 1st ed. 2004)
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The social sciences study knowing subjects and their interactions.
A "cog nitive turn," based on cognitive science, has the potential
to enrich these sciences considerably. Cognitive economics belongs
within this movement of the social sciences. It aims to take into
account the cognitive processes of individuals in economic theory,
both on the level of the agent and on the level of their dynamic
interactions and the resulting collective phenomena. This is an
ambitious research programme that aims to link two levels of com
plexity: the level of cognitive phenomena as studied and tested by
cognitive science, and the level of collective phenomena produced
by the economic in teractions between agents. Such an objective
requires cooperation, not only between economists and cognitive
scientists but also with mathematicians, physicists and computer
scientists, in order to renew, study and simulate models of
dynamical systems involving economic agents and their cognitive
mechanisms. The hard core of classical economics is the General
Equilibrium Theory, based on the optimising rationality of the
agent and on static concepts of equilibrium, following a point of
view systemised in the framework of Game Theory. The agent is
considered "rational" if everything takes place as if he was
maximising a function representing his preferences, his utility
function."
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