Motivate Accounting Students!
"Kimmel Accounting 3e," helps students hit the road with a
practical set of tools, and the confidence they need to use those
tools effectively in making business decisions. The goal is to
introduce a new Principles of Accounting text that better reflects
a more conceptual and decision-making approach to the material.
The authors have taken a new "macro- to micro-" approach to the
Principles of Accounting course by starting with a discussion of
real financial statements first, rather than starting with the
Accounting Cycle (although the Accounting Cycle is thoroughly
covered in Chapters 3 and 4). The objective is to establish how a
financial statement communicates the financing, investing, and
operating activities of a business to users of accounting
information. They motivate students by grounding the discussion in
the real world, showing them the relevance of the topics covered to
their future career.
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