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The Package Design Book (English, French, German, Hardcover, Multilingual edition)
Loot Price: R557
Discovery Miles 5 570
You Save: R105
(16%)
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The Package Design Book (English, French, German, Hardcover, Multilingual edition)
Series: Bibliotheca Universalis
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List price R662
Loot Price R557
Discovery Miles 5 570
You Save R105 (16%)
Expected to ship within 9 - 15 working days
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Packaging is a highly underrated art form. As the first thing a
consumer sees when looking at a product, it can make or break a
sale. Every year, the Pentawards celebrate the art of the package
by recognizing the world's most groundbreaking and influential
designs. Designers compete in five main categories - beverages,
food, body, luxury, and other markets - and no fewer than 50
sub-categories. Featuring a selection of hundreds of works, this
book brings together Pentawards winners from 2008 to 2016,
providing a vivid demonstration of creativity in every form of
packaging. Readers will discover, through product descriptions and
plenty of images, what drives design industry leaders and agencies
behind these creations, which permeate all aspects of our everyday
lives. This well of inspiration will not just serve design and
marketing professionals, but anyone with an interest in the
creative process of packaging. About the series Bibliotheca
Universalis - Compact cultural companions celebrating the eclectic
TASCHEN universe!
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