Peter Hornsby's Decorated Biscuit Tins tells the story of a highly
successful marketing technique operated in Britain, the United
States, and many other parts of the world from the Victorian period
up to the second World War. Biscuit or cookie makers discovered
that their products sold better and lasted longer if they were
packed in tins. The first plain, simple containers were replaced by
elaborately decorated printed tins, many made to represent a whole
range of fascinating domestic and family objects. These colorful
and novel tins helped sell the biscuits and then remained in the
home to be used as storage boxes or played with as toys, until they
became the source of interest for today. Thousands of designs were
made by the world's leading biscuit makers, and examples can still
be discovered in trunks in Grannie's attic, filled with seed
packets in the garden shed, on a shelf in the garage, or in any
number of antique shops.
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