Democracy in Decline is an examination by the 'father of modern
marketing' into how a long cherished product (democracy) is failing
the needs of its consumers (citizens). Philip Kotler identifies 14
shortcomings of today's democracy and confronts this gloomy outlook
with some potential solutions and a positive message; that a
brighter future awaits if we can come together and save democracy
from its decline. Encouraging readers to join the conversation,
exercise their free speech and get on top of the issues that affect
their lives regardless of nationality or political persuasion.
Suitable for students across a broad range of courses including
Political Science, Politics, Political Marketing and Critical
Management/Sociology. An accompanying website invites those
interested to help find and publish thoughtful articles that aid
our understanding of what is happening and what can be done to
improve democracies around the world.
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