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Corporate Success Stories In The UAE - The Key Drivers Behind Their Growth (Hardcover)
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Corporate Success Stories In The UAE - The Key Drivers Behind Their Growth (Hardcover)
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In the domains of business and management, organizations across the
world imbue insiders and outsiders with multiple 'strategies of
success' that can be learnt from them. Corporate Success Stories In
The UAE is a rich collection of these evidence-based cases that
have led to the success of various companies in the United Arab
Emirates. The corporate milieu has been transforming at a rapid
pace in the last decade and companies are constantly in an
endeavour to craft suitable strategies to survive and progress
during normal and critical business environments, including the
recent COVID -19 scenario. This accentuates the need for having
regionally contextualised knowledge inputs needed to enhance
strategic thinking among the corporate decision makers and the
academic fraternity. Regional 'Case studies' have been a major tool
for such knowledge enhancement. This book is a focused attempt at
bringing out case studies on 13 successful companies in the UAE,
belonging to different sectors and industries. All cases come with
'Teaching notes' and 'Summary presentations' to cater to the needs
of corporate managers to train their employees, lecturers to train
their undergraduate and post graduate students. The cases have been
prepared to serve three major target audiences namely Company
managers, Universities professors and Researchers. The chapters in
the book provide rich insight on the companies, their products and
services, key indicators of success and the strategic drivers
behind them and finally the potential areas of future study. Thus,
the book serves as a repository of curated best practices across
industries in the UAE.
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