From Hank Williams to hip hop, Aunt Jemima to the Energizer Bunny,
scrapbooking to NASCAR racing, this volume - edited by a pioneer in
the field - invites readers to reflect on a sampling of modern
myths, icons, archetypes, and rituals. Ray B. Browne has mined both
scholarly and mainstream media to bring together penetrating essays
on fads and fashions, sports fandom, the shaping of body image, the
marketing of food, vacationing and sightseeing, toys and games,
genre fiction, post-9/11 entertainment, and much more. Like Jack
Nachbar and Kevin Lause's earlier Popular Culture: An Introductory
Text, this book opens critical doors into the study of popular
culture.
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