The Eurozone crisis and the age of austerity, as well as challenges
to the environment as a result of economic growth have highlighted
the need for a greater understanding of those facets of economics
that are of most use to businesses and their decision makers. This
book introduces all of the relevant theoretical aspects of the
subject and applies them to real-life examples of economics that
are of particular interest to students today, including: the impact
of globalization; the way in which 'green' perspectives can be
built into decision making and how the financial crisis has
challenged economists, politicians and business people to rethink
their existing ideas. Replete with illuminating case studies, and
benefitting from features such as activities, review questions and
further reading, Business Economics introduces the theory and
practice of economics for non-specialist students new to the topic.
General
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