"Fundamentals of Sport Management "presents foundational
knowledge of sport management and what sport managers do to help
readers prepare for advanced study or practice in the field. An
excellent reference for students or professionals, Fundamentals of
Sport Management offers insights into the exciting field, the
impact of the sport industry, and the possibilities for employment
in sport.
Written by an author team with experience in both the academic
world and sport industry, "Fundamentals of Sport Management"
combines introductory concepts with practical information in sport
management. The text begins with a discussion of the origins and
development of the field, professional associations, essential
components of professional preparation, and potential paths to
employment. The various chapters in the text cover everything from
managerial principles and sport policy to marketing, economics, and
ethics in sport. By presenting an overview of the areas involved in
sport management, the text allows readers to focus their efforts to
prepare for further study, research, and career opportunities.
Throughout the text, unique learning features keep readers
engaged with the content and focused on key information:
- Chapter objectives and opening scenarios introduce important
concepts in each chapter.
- Management Insights explain the background of relevant sport
management issues.
- Quick Facts highlight surprising facts about sport
management.
- International Application sidebars detail the global
significance of and global applications for sport business.
- Success Story segments profile individuals working in sport
management.
- Quotes offer meaningful insights from experts in the
field.
- The Short of It sections present summaries at the end of each
chapter.
Appendixes include a list of online and print resources for
further study as well as tips on applying the principles of sport
management to various positions in the sport industry. These
features and resources will help build enthusiasm among readers and
open their eyes to the opportunities in the field.
Concise, informative, and practical, "Fundamentals of Sport
Management "addresses the academic foundations of the field for a
broad audience while providing real-world examples of sport
management. This resource is ideal for those engaging in the field
of study for the first time (such as high school and undergraduate
students) or those seeking an overview of the career options
available in sport management (such as professionals exploring a
career change). For practitioners, "Fundamentals of Sport
Management" makes a quick reference for basic information on a
range of areas in sport management.
This text is part of Human Kinetics' Fundamentals of Sport and
Exercise Science series. The series helps students and
professionals understand the basic topics, goals, and applications
of the many subdisciplines in kinesiology. This and other books in
the series provide a solid grounding that readers can use as a
jumping-off point for further study.
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