In a world of stiffening competition, business strategy is more
crucial than ever. Yet most organizations struggle in this
area--not with formulating strategy but with executing it, or
putting their strategy into action. Owing to execution failures,
companies realize just a fraction of the financial performance
promised in their strategic plans. It doesn't have to be that way,
maintain Robert Kaplan and David Norton in The Execution Premium.
Building on their breakthrough works on strategy-focused
organizations, the authors describe a multistage system that
enables you to gain measurable benefits from your carefully
formulated business strategy. This book shows you how to: Develop
an effective strategy--with tools such as SWOT analysis, vision
formulation, and strategic change agendas Plan execution of the
strategy--through portfolios of strategic initiatives linked to
strategy maps and Balanced Scorecards Put your strategy into
action--by integrating operational tools such as process
dashboards, rolling forecasts, and activity-based costing Test and
update your strategy--using carefully designed management meetings
to review operational and strategic data Drawing on extensive
research and detailed case studies from a broad array of
industries, The Execution Premium presents a systematic and proven
framework for achieving the financial results promised by your
strategy.
General
| Imprint: |
Harvard Business School Press
|
| Country of origin: |
United States |
| Release date: |
June 2008 |
| First published: |
2008 |
| Authors: |
Robert S. Kaplan
• David P. Norton
|
| Dimensions: |
239 x 160 x 28mm (L x W x T) |
| Format: |
Hardcover
|
| Pages: |
320 |
| ISBN-13: |
978-1-4221-2116-0 |
| Categories: |
Books
|
| LSN: |
1-4221-2116-X |
| Barcode: |
9781422121160 |
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