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The College Stress Test - Tracking Institutional Futures across a Crowded Market (Hardcover)
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The College Stress Test - Tracking Institutional Futures across a Crowded Market (Hardcover)
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Provides an insightful analysis of the market stresses that
threaten the viability of some of America's colleges and
universities while delivering a powerful predictive tool to measure
an institution's risk of closure. In The College Stress Test,
Robert Zemsky, Susan Shaman, and Susan Campbell Baldridge present
readers with a full, frank, and informed discussion about college
and university closures. Drawing on the massive institutional data
set available from IPEDS (the Integrated Postsecondary Education
Data System), they build a stress test for estimating the market
viability of more than 2,800 undergraduate institutions. They
examine four key variables-new student enrollments, net cash price,
student retention, and major external funding-to gauge whether an
institution is potentially at risk of considering closure or
merging with another school. They also assess student body
demographics to see which students are commonly served by
institutions experiencing market stress. The book's appendix
includes a powerful do-it-yourself tool that institutions can
apply, using their own IPEDS data, to understand their level of
risk. The book's underlying statistical analysis makes clear that
closings will not be nearly as prevalent as many prognosticators
are predicting and will in fact impact relatively few students. The
authors argue that just 10 percent or fewer of the nation's
colleges and universities face substantial market risk, while 60
percent face little or no market risk. The remaining 30 percent of
institutions, the authors find, are bound to struggle. To thrive,
the book advises, these schools will need to reconsider the
curricula they deliver, the prices they charge, and their
willingness to experiment with new modes of instruction. The
College Stress Test provides an urgently needed road map at a
moment when the higher education terrain is shifting. Those
interested in and responsible for the fate of these institutions
will find in this book a clearly defined set of risk indicators, a
methodology for monitoring progress over time, and an
evidence-based understanding of where they reside in the landscape
of institutional risk.
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