Books > Business & Economics > Industry & industrial studies
|
Buy Now
The Role of Franchising on Industry Evolution - Assessing the Emergence of Franchising and its Impact on Structural Change (Hardcover, 1st ed. 2017)
Loot Price: R4,148
Discovery Miles 41 480
|
|
The Role of Franchising on Industry Evolution - Assessing the Emergence of Franchising and its Impact on Structural Change (Hardcover, 1st ed. 2017)
Expected to ship within 12 - 17 working days
|
The role of franchising on industry evolution is explored in this
book both in terms of the emergence of franchising and its impact
on industry structure. Examining literature and statistical
information the first section provides an overview of franchising.
The Role of Franchising on Industry Evolution then focuses on two
core elements; the emergence or franchising and the contextual
drivers prompting its adoption, and the impact of franchising on
industry-level structural changes. Through two industry case
studies, the author demonstrates how franchising has the ability to
fundamentally transform an industry's structure from one of
fragmentation to one of consolidation.
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!
|
You might also like..
|
Email address subscribed successfully.
A activation email has been sent to you.
Please click the link in that email to activate your subscription.