The Professional Writing Guide is for people who wish to improve
the quality of their documents and the efficiency of their writing.
Busy executives and other writers in organisations, who may spend
between 30 and 80 per cent of their working time writing, will find
it invaluable because it clearly outlines the principles that
underlie effective documents. This book will enable executives to
write confidently, competently, and persuasively. High quality
output is crucial to a company's image and to a professional's own
career advancement. Errors in a document can prove expensive. The
Professional Writing Guide is an indispensable and accessible
reference tool as well as a comprehensive style manual for writers
who wish to avoid those expensive mistakes and make a positive
impression. Written by two long-term professional writing educators
with extensive experience of consulting to Australian business and
industry, this lively and highly practical book features workable,
reliable, and powerful strategies that can be used to
systematically eliminate the writing problems of organisational
writers.
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