The Power of Advertising - How adverts have you hooked (Hardcover, Illustrated edition)

This eye-catching book looks at the complex world of advertising from adverts of the past to the modern day. It examines how adverts work and how they affect our daily lives. Chapters explore the techniques of the industry, the power of pictures and when and why words matter. The book is a great primer on the world of advertising for children studying the form aged 10+. It also helps children develop critical thinking and debating skills and is a fantastic resource for art and design, business studies and those studying persuasive writing. This eye-catching book looks at the complex world of advertising from adverts of the past to the modern day ... a great primer on the world of advertising for children studying the form aged 10+. It also helps children develop critical thinking and debating skills and is a fantastic resource for art and design, business studies and those studying persuasive writing. - Parents In Touch

General

Imprint:	Franklin Watts
Country of origin:	United Kingdom
Release date:	April 2017
Authors:	Ruth Thomson
Dimensions:	272 x 216 x 12mm (L x W x T)
Format:	Hardcover
Pages:	64
Edition:	Illustrated edition
ISBN-13:	978-1-4451-5516-6
Categories:	Books > Children's & Educational > The arts > General Books > Children's & Educational > Vocational subjects & skills > Business studies > General Books > Children's & Educational > Social studies > Sociology & social issues > Work & industry / world of work > General Books > Children's Fiction & Fun
LSN:	1-4451-5516-8
Barcode:	9781445155166

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