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Books > Business & Economics > Economics > Macroeconomics

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Material Culture in Europe and China, 1400-1800 - The Rise of Consumerism (Hardcover, 1997 ed.) Loot Price: R4,587

Discovery Miles 45 870

Repayment Terms: R430 pm x 12*

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Material Culture in Europe and China, 1400-1800 - The Rise of Consumerism (Hardcover, 1997 ed.): S.A.M. Adshead

Material Culture in Europe and China, 1400-1800 - The Rise of Consumerism (Hardcover, 1997 ed.)

S.A.M. Adshead

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Loot Price R4,587 Discovery Miles 45 870 | Repayment Terms: R430 pm x 12*

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Consumerism is increasingly recognized as a key factor in the modern world. The global economy, it has been said, is driven as much by taste as technology. Yet consumerism has seldom been studied as a global overlay or incipient world institution. Adshead argues that consumerism began in an interaction between Europe and China during the Great Discoveries. A comparison of its subsequent development in both west and east highlights both the unity and the diversity of consumerism. What are presented here are less the details of consumption than the patterns of it, and the reasons, conscious and unconscious, for them.

General

Imprint:	Palgrave Macmillan
Country of origin:	United States
Release date:	October 2002
First published:	1997
Authors:	S.A.M. Adshead
Dimensions:	216 x 140 x 34mm (L x W x T)
Format:	Hardcover
Pages:	279
Edition:	1997 ed.
ISBN-13:	978-0-312-17285-5
Categories:	Books > Business & Economics > Economics > Macroeconomics > General Promotions
LSN:	0-312-17285-0
Barcode:	9780312172855