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Trade Fair Annual 2020/21 - The Standard Reference Work in the Trade Fair Design World (Hardcover)
Loot Price: R1,857
Discovery Miles 18 570
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Trade Fair Annual 2020/21 - The Standard Reference Work in the Trade Fair Design World (Hardcover)
Series: Yearbooks
Expected to ship within 12 - 17 working days
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Until spring 2020 the trade fair sector was still boasting: "You
can't e-mail a handshake!" Then Covid-19 came along and everything
was turned upside down: exhibitions were postponed, cancelled or
relocated into digital space. It also brought forth new concepts
with which we had not reckoned a couple of years ago: virtual
twins, AR or VR walk-through stands, online exhibitions with new
meeting formats, or quite different ideas that are currently
turning the sector upside down, providing new impetuses and making
the trade fair a place as we have never known it before. The new
trade fair yearbook presents not only the most exciting exhibition
settings of the previous year but also entices us into virtual
space.
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