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Books > Reference & Interdisciplinary > Communication studies > Research methods

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Qualitative Research - A Guide to Design and Implementation 4e (Paperback, 4th Edition) Loot Price: R1,137
Discovery Miles 11 370
Qualitative Research - A Guide to Design and Implementation 4e (Paperback, 4th Edition): Sb Merriam

Qualitative Research - A Guide to Design and Implementation 4e (Paperback, 4th Edition)

Sb Merriam

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Loot Price R1,137 Discovery Miles 11 370 | Repayment Terms: R107 pm x 12*

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The bestselling guide to qualitative research, updated and expanded Qualitative Research is the essential guide to understanding, designing, conducting, and presenting a qualitative research study. This fourth edition features new material covering mixed methods, action research, arts-based research, online data sources, and the latest in data analysis, including data analysis software packages as well as narrative and poetic analysis strategies. A new section offers multiple ways of presenting qualitative research findings. The reader-friendly, jargon-free style makes this book accessible to both novice and experienced researchers, emphasizing the role of a theoretical framework in designing a study while providing practical guidance. Qualitative research reaches beyond the what, where, and when of quantitative analysis to investigate the why and how behind human behavior and the reasons that govern such behavior, but this presents a number of significant challenges. This guide is an invaluable reference for students and practitioners alike, providing the deep understanding that this sometimes difficult area of research requires to produce accurate results. The book contains a step-by-step guide to analyzing qualitative data and an addendum for graduate students with a template for a thesis, dissertation, or grant application. * Build a strong foundation in qualitative research theory and application * Design and implement effective qualitative research studies * Communicate findings more successfully with clear presentation * Explore data sources, data analysis tools, and the different types of research

General

Imprint: Jossey-Bass Inc.,U.S.
Country of origin: United States
Release date: October 2015
First published: 2015
Authors: Sb Merriam
Dimensions: 230 x 154 x 26mm (L x W x T)
Format: Paperback
Pages: 346
Edition: 4th Edition
ISBN-13: 978-1-119-00361-8
Categories: Books > Reference & Interdisciplinary > Communication studies > Research methods
LSN: 1-119-00361-X
Barcode: 9781119003618

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Fri, 19 Aug 2022 | Review by: Kirstin H.

My supervisor recommended that I read this book to help with my dissertation. It has been incredibly helpful as it breaks down qualitative research techniques into easily understandable chunks.

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