A unique book in the market as a textbook that juxtaposes key
readings with a range of illustrative cases Seventh edition has
been updated to increase suitability as a course text, with
improved and consistent pedagogy throughout, a new introductory
chapter to provide an overview, and additional cases to download
for class use The material selected features new cases and readings
picked on relevance, interest, and readability to keep up with
changes in the field, while retaining the classic material
Accessible with a keen attention to students’ needs, offering
cases and readings that engage students and support their studies
General
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