If you've bought or sold items through eBay, or through hundreds of
other online sites, then you're familiar with PayPal, the online
payment service. With PayPal, a valid email address, and a credit
card or bank account, you can easily send and receive payments
online. Not a bank or financial institution itself, PayPal
describes its service as one that builds on the financial
infrastructure of bank accounts and credit cards, and using
advanced propriety fraud prevention systems, creates a safe,
global, real-time payment solution. Put simply, PayPal provides the
means for people to conduct financial transactions online,
instantly and securely.
But there's more to PayPal than meets the eye. "PayPal Hacks"
shows you how to make the most of PayPal to get the most out of
your online business or transactions. Authors Shannon Sofield of
Payloadz.com and PayPal evangelist David Nielsen guide you through
the rigors of using and developing with PayPal. Whether you're
building an ecommerce site using PayPal as a transaction provider,
or simply trying to pay for an eBay auction without getting burned,
"PayPal Hacks" will give you the skinny on this leading global
online payment service.
The collection of tips and tricks in "PayPal Hacks" shows you
how to find or even build the right tools for using PayPal to buy
and sell on eBay or as a transaction provider for ecommerce on your
own site. Written for all PayPal users, from those just starting
out to those developing sophisticated ecommerce sites, this book
begins with the basics such as setting up your account, then moves
quickly into specific tips and tools for buyers, sellers, and
developers.
With PayPal Hacks, you can:
Learnextra steps to help protect yourself while buying or
selling on eBay
Save time and money with advanced tips and undocumented
features
Learn dozens of easy-to-follow procedures to help you request
and receive payments and fill orders
Use PayPal to handle subscriptions, affiliate systems, and
donations
Create and customize your customers' checkout process
Effortlessly integrate PayPal's shopping cart system into your
own website
Implement digital fulfillment with Instant Payment Notification
(IPN) and Payment Data Transfer (PDT)
Develop and distribute ecommerce applications with the PayPal
API
Each hack consists of a task to be accomplished or a creative
solution to a problem, presented in a clear, logical, and
task-oriented format. "PayPal Hacks" provides the tools and details
necessary to make PayPal more profitable, more flexible, and more
convenient.
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