Books > Reference & Interdisciplinary > Encyclopaedias & reference works > General encyclopaedias
|
Buy Now
Tobacco War - Inside the California Battles (Paperback)
Loot Price: R1,260
Discovery Miles 12 600
|
|
Tobacco War - Inside the California Battles (Paperback)
Expected to ship within 10 - 15 working days
|
"Tobacco War" charts the dramatic and complex history of tobacco
politics in California over the past quarter century. Beginning
with the activities of a small band of activists who, in the 1970s,
put forward the radical notion that people should not have to
breathe second-hand tobacco smoke, Stanton Glantz and Edith Balbach
follow the movement through the 1980s, when activists created
hundreds of city and county ordinances by working through their
local officials, to the present--when tobacco is a highly visible
issue in American politics and smoke-free restaurants and bars are
a reality throughout the state. The authors show how these
accomplishments rest on the groundwork laid over the past two
decades by tobacco control activists who have worked across the
U.S. to change how people view the tobacco industry and its
behavior.
"Tobacco War "is accessibly written, balanced, and meticulously
researched. The California experience provides a graphic
demonstration of the successes and failures of both the tobacco
industry and public health forces. It shows how public health
advocates slowly learned to control the terms of the debate and how
they discovered that simply establishing tobacco control programs
was not enough, that constant vigilance was necessary to protect
programs from a hostile legislature and governor. In the end, the
California experience proves that it is possible to dramatically
change how people think about tobacco and the tobacco industry and
to rapidly reduce tobacco consumption. But California's experience
also demonstrates that it is possible to run such programs
successfully only as long as the public health community exerts
power effectively. With legal settlements bringing big dollars to
tobacco control programs in every state, this book is must reading
for anyone interested in battling and beating the tobacco industry.
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!
|
|
Email address subscribed successfully.
A activation email has been sent to you.
Please click the link in that email to activate your subscription.