Essentials of Corporate Finance focuses on what undergraduate
students with widely varying backgrounds need to carry away from a
core course in business or corporate finance. The goal is to convey
the most important concepts at a level that is approachable for the
widest possible audience. Essentials is written in a relaxed,
conversational style that invites the students to join in the
learning process rather than being a passive information absorber.
Essentials has three basic themes as a central focus: An Emphasis
on Intuition: We always try to separate and explain the principles
at work on a commonsense, intuitive level before launching into any
specifics. A Unified Valuation Approach: We treat net present value
(NPV) as the basic concept underlying corporate finance. A
Managerial Focus: Students shouldn't lose sight of the fact that
financial management concerns management. We emphasize the role of
the financial manager as decision-maker, and we stress the need for
managerial input and judgment.
General
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