Books > Business & Economics > Business & management > Ownership & organization of enterprises > Entrepreneurship
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Surviving a Startup - Practical Strategies for Starting a Business, Overcoming Obstacles, and Coming Out on Top (Paperback)
Loot Price: R369
Discovery Miles 3 690
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Surviving a Startup - Practical Strategies for Starting a Business, Overcoming Obstacles, and Coming Out on Top (Paperback)
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Loot Price R369
Discovery Miles 3 690
Expected to ship within 12 - 17 working days
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Steve Hoffman, CEO of Founders Space, prepares entrepreneurs to
avoid mistakes, overcome obstacles, and master the skills necessary
to make the right choices along their path to success. The fact is,
over 90 percent of all new startups fail. Every entrepreneur must
face this harsh reality and learn to master it if they hope to
survive and wind up on top. In Surviving a Startup, Hoffman brings
readers on a wild ride, sharing with them the tumultuous journey of
launching a venture-funded startup and revealing what it takes to
make it. In this one-of-a-kind guide, you will learn: A deep
analysis and insights into the major challenges every entrepreneur
faces when launching a business. How to make the best possible
decisions and deal with crisis situations. Strategies for raising
capital and growing a business, even when it seems impossible.
Secrets on how to manage difficult employees, demonstrate
leadership, and overcome disasters. Essential traits that enable
startup founders to survive and succeed. The best way to develop
innovative products, conduct guerilla marketing campaigns, obtain
PR, and outmaneuver competitors. How to recruit the best talent,
manage highly efficient teams, and motivate employees, even with
little to no money. The steps necessary to transform an idea into a
robust, rapidly growing business. As the captain of one of the
world's leading startup incubators and accelerators, Steve knows
what it's like to be on the front lines, how tough it can get when
the battle turns against the entrepreneur, and what it takes to
taste victory and overcome seemingly impossible odds. Surviving a
Startup is a must read for entrepreneurs considering taking the
best first steps for a new venture.
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