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A Rising Tide - Financing Strategies for Women-Owned Firms (Hardcover)
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A Rising Tide - Financing Strategies for Women-Owned Firms (Hardcover)
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Women-owned firms represent an increasingly important segment of
the small business sector. According to the most recent data from
the U.S. Census Bureau, there were 7.8 million women-owned firms in
the United States in 2007, generating $1.2 trillion in revenues and
providing employment for 7.6 million people. "A Rising Tide"
presents the financial strategies that have helped today's bold and
creative women entrepreneurs to succeed.
The authors take a lifecycle approach in discussing the issues and
strategies for different types of women-owned firms, from nascent
and home-based firms to growth-oriented and technology-based
enterprises. Each chapter includes real-world cases studies
featuring women entrepreneurs as a way to bring the book's lessons
to life.
Uniquely, this book ties together the latest research on financing
women-owned businesses and its implications for actual or potential
entrepreneurs. Drawing on the Kauffman Firm Survey, a longitudinal
survey of over 4,000 new firms, the authors are able to provide
particularly useful conclusions, making this a must read for the
thousands of women who are starting or may start businesses in the
next few years.
Click here to view the book trailer.
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