Recent years have seen a rapidly growing hotel business built
around health and well-being. Leisurely experiences are packaged,
staged and consumed as commercial commodities - the tourist
complexes have become part of the so called "cultural economy". In
the book, ethnologist Tom O'Dell uses spas to highlight the manner
in which the culturalisation of the economy has developed. The
author takes his readers on a journey from the seventeenth century
into the present and shows how issues of hospitality, well-being
and religious magic have been handled in commercialised settings
through history. He also anchors his discussion firmly in a
cultural analysis of the body and senses that draws upon recent
work in cultural theory that has been developed in the humanities
and social sciences.
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