In the past, services had a strong local and national focus.
Professional services were very likely to be independently and
autonomously organized from country to country in order to cater to
local needs and local legal requirements. This has since changed
radically, and highly integrated business and delivery models
around the globe have become the status quo in clients' businesses
and strategies. Serving clients on a global level requires
professional services firms to adopt a structural change from local
to distributed global sales and delivery.
This book brings together many years of experience, current
perspectives and future ideas of international business
practitioners, academics, and market researchers. Along those lines
it is structured into four parts. Part I "Winning Strategies and
Innovative Ideas" lays the book's foundation: it discusses core
strategies behind the globalization movement and introduces the
major paradigms and ideas. Part II "Successful Processes for
Realization" provides solutions for how to establish successful
processes for delivering global professional services. Part III
"Inspired Talent Management" goes to the core of the professional
services industry: attracting, developing, and keeping the right
talent in the right locations. Finally, Part IV offers "Experiences
and Case Studies" on all aspects related to successfully building a
globalized professional services firm.
In short, this handbook provides professional services firms and
their clients alike with a sound foundation for responding
strategically to fundamental global changes and turning them into
business advantages. It offers a comprehensive perspective of why
and how to successfully globalize a professional services firm.
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