Business ethics as a discipline leans on cases but flourishes by
thorough analysis and reflection. The present volume offers both.
After four introductory chapters into business ethics eleven recent
European cases, mainly stemming from The Netherlands and Belgium
and all of them with a clear moral impact, are extensively
described and analysed. Among them are the Lernout and Hauspie
speech technology disaster, Heineken struggle with the promotion
girls selling beer in Cambodia, cartels in the Dutch construction
industry, Shell's unproven oil reserves, dubious side letters in
Ahold contracts, the pharmaceutical industry and the Aids crisis,
and Unilever allegedly making use of child labour in the cotton
industry in India. The cases offer an unique vehicle through which
to consider the moral reasoning and the personal and institutional
dimensions to be taken into account when facing a corporate case
saturated with moral ambiguities. The book will be of interest to
students and teachers of undergraduate and graduate courses in
Business Ethics, Business in Society, Management and Organisation
Theory and Strategic Management.
General
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