From the Olympics to the World Cup, mega sporting events are a
source of enjoyment for tens of thousands of people, but can also
be a source of intense debate and controversy. This insightful new
Handbook addresses a number of central questions, including: How
are host cities selected and under what economic conditions? How
are these events organized, and how is local resistance overcome?
Based on historical and empirical experience, what are the pitfalls
for the organizers of these events? What are the potential economic
benefits, including any international image effects? How can the
costs be minimized and the benefits maximized for host cities and
countries? How do these mega events impact the challenges of
globalization and what is their environmental legacy? Compiled and
edited by two internationally renowned sports economists, the
expert contributions elaborate on the specific mechanisms of the
bid processes, analyze the determining factors of winning bids, and
illustrate how to construct future bid campaigns. Underpinned by
case studies from four continents and by theoretical
considerations, the reasons for seemingly systemic cost overruns
are explored and analyzed, as are the effects on national and
regional employment and income, property values, non-traditional
economic variables (such as psychological and marketing benefits)
and urban branding and transformation. The Handbook also reflects
on important elements of design of the games in order to better
plan, prepare and allocate resources - including, for example,
sustainability issues and the use of campaigns to secure positive
perceptions. This book provides an up-to-date analysis of the
financing and economic impact of mega sporting events, as well as a
full discussion of how host cities can maximize the benefits from
their experience. As such, it will prove a fascinating read for
academics, students, researchers and policy makers with an interest
in economics and public sector economics generally, and more
specifically, in the economics of sport. Contributors: G.M.
Ahlfeldt, G. Andranovich, W. Andreff, R.A. Baade, O. Bass, R.
Baumann, U. Bob, D. Brown, M.J. Burbank, R. Burton, A. Cartwright,
A. Ceballos, D.M. Chin, D. Coates, L.M. de Melo, S. du Plessis, N.
Eber, B. Engelhardt, A. Feddersen, R. Flores, D. Forrest, Y. Guo,
C.H. Heying, Y. Hou, B.R. Humphreys, G. Kavetsos, S. Kesenne, R.H.
Koning, J.G. Long, W. Maennig, B. Majumdar, V.A. Matheson, I.G.
McHale, N. Mehta, N. O'Reilly, M. Olschlager, P.K. Porter, A.R.
Sanderson, I. Sanz, J. Schokkaert, B. Seguin, S. Shmanske, E.
Sterken, B. Sussmuth, K. Swart, J.F.M. Swinnen, S. Szymanski, J.D.
Tena, R. Tomlinson, H. van Egteren, T. Vandemoortele, C. Zhou, A.
Zimbalist
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