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Books > Business & Economics > Business & management > Sales & marketing > Market research

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Collaboration in the Australian and Chinese Mobile Telecommunication Markets (Paperback, Softcover reprint of the original 1st ed. 2014) Loot Price: R3,963
Discovery Miles 39 630
Collaboration in the Australian and Chinese Mobile Telecommunication Markets (Paperback, Softcover reprint of the original 1st...

Collaboration in the Australian and Chinese Mobile Telecommunication Markets (Paperback, Softcover reprint of the original 1st ed. 2014)

Yu (Aimee) Zhang

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Loot Price R3,963 Discovery Miles 39 630 | Repayment Terms: R371 pm x 12*

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A major objective of this book is to identify the key determinants of successful inter-firm collaborations in the telecommunications industry in Australia and China, utilizing both qualitative and quantitative research methods as complementary methodologies. The findings will provide essential information and suggestions for businesses, researchers and policy makers and shed light on how to concretely improve the performance of business collaborations. Inter-firm collaboration has become increasingly important in the global economy, as firms now rely on collaborations to access new resources, new technologies, skills, the latest market information, new markets and knowledge, to accelerate innovation, to reduce costs, and to overcome government policy barriers.

General

Imprint: Springer-Verlag
Country of origin: Germany
Release date: September 2016
First published: 2014
Authors: Yu (Aimee) Zhang
Dimensions: 235 x 155 x 15mm (L x W x T)
Format: Paperback
Pages: 256
Edition: Softcover reprint of the original 1st ed. 2014
ISBN-13: 978-3-662-51399-6
Categories: Books > Reference & Interdisciplinary > Interdisciplinary studies > Cultural studies > General
Books > Business & Economics > Business & management > Sales & marketing > Market research
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LSN: 3-662-51399-4
Barcode: 9783662513996

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