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Fashioning Japanese Subcultures (Paperback, New)
Loot Price: R1,407
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Fashioning Japanese Subcultures (Paperback, New)
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Western fashion has been widely appreciated and consumed in Tokyo
for decades, but since the mid-1990s Japanese youth have been
playing a crucial role in forming their own unique fashion
communities and producing creative styles which have had a major
impact on fashion globally. Geographically and stylistically
defined, subcultures such as Lolita in Harajuku, Gyaru and Gyaru-o
in Shibuya, Age-jo in Shinjuku, and Mori Girl in Kouenji, reflect
the affiliation and identities of their members, and have often
blurred the boundary between professionals and amateurs for models,
photographers, merchandisers and designers. Based on insightful
ethnographic fieldwork in Tokyo, Fashioning Japanese Subcultures is
the first theoretical and analytical study on Japan's contemporary
youth subcultures and their stylistic expressions. It is essential
reading for students, scholars and anyone interested in fashion,
sociology and subcultures.
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