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Erving Goffman - A Critical Introduction to Media and Communication Theory (Hardcover, New edition)
Loot Price: R4,965
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Erving Goffman - A Critical Introduction to Media and Communication Theory (Hardcover, New edition)
Series: A Critical Introduction to Media and Communication Theory, 4
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Although Erving Goffman never claimed to be a media or
communication scholar, his work is definitely relevant to, and has
already served as a substantial resource for, those who are. This
is the first detailed presentation and analysis of his life and
work intended specifically for a communication audience. While
primarily an introduction to Goffman's work, those already familiar
with his ideas will also learn something new. In addition to
summarizing Goffman's major concepts and his influence on other
scholars, the book includes an intellectual biography, explication
of his methods, and an example of how to extend his ideas. Readers
are invited to consider Goffman as a lens through which to view
much of the pattern evident in the social world. Goffman's work
always appealed to the general public (several of his books became
bestsellers), and so this book has implications for those who are
interested in the role of media or communication in their own lives
as well as those who study it professionally.
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