A practical guide to getting personal investing right
Somewhere along the way, something has gone very wrong with the
way individuals save and invest. Too often, households are drawn in
by promotional suggestions masquerading as impartial investment
advice. Consumers get saddled with more risk than they realize.
Authors Zvi Bodie and Rachelle Taqqu understand the dilemma that
today's investors face, and with "Risk Less and Prosper" they will
help you find your financial footing.
Written in an accessible style, this practical guide skillfully
explains why personal investing is all about you--your goals, your
values and your career path. It shows how to understand investment
risk and choose the particular blend of risk and safety that is
right for you. And it lays out several simple yet powerful ways for
small investors to cast a reliable safety net to achieve their
financial goals and truly prosper. Coauthors Bodie and Taqqu
challenge the myth that all investments require risk, then
highlight some important risks that families often disregard when
deciding where to put their money. Later, they connect the dots
between investment and investor, showing us all how to grasp our
own investment risk profiles and how we may use these insights to
make more fitting investment choices.Outlines a straightforward way
to invest by aligning your investments with your goals and the risk
levels you can bearProvides basic investment abc's for readers who
are otherwise literateLays out a simple, actionable plan for
achieving your goalsExplains the role of risk-free assets and
investment insurance in assuring that you reach your most essential
goals"
Contrary to popular belief, investing doesn't have to be
complicated. You can build wealth without taking great risks. "Risk
Less and Prosper" will show you how to make investment decisions
that will make your financial life less stressful and more
profitable.
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