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Marketing Research - A Managerial Approach (Paperback): A L Marshall Marketing Research - A Managerial Approach (Paperback)
A L Marshall
R1,213 Discovery Miles 12 130 Ships in 12 - 17 working days

Marketing Research: A Managerial Approach is a new textbook that explains the market research process in a way that is easy to understand. The author discusses the main elements (problem identification, methodologies, data collection, analysis, reporting) and also places a strong focus on digital and observation-based research to reflect their growing role in marketing research practice. Balanced coverage is given to both qualitative and quantitative methodologies. The textbook provides the right amount of theoretical knowledge and practical skills needed for students who plan to become marketers and will use market research agencies rather than conduct the research themselves. Learning features include suggested journal articles, key terms, review questions and also discussion questions. There are extensive examples provided throughout the textbook. There are also a range of online resources for lecturers to use in the classroom, including PowerPoint slides, a Teaching Guide and videos. This textbook is suitable for all students studying marketing research at either an undergraduate or a postgraduate level. Dr Al Marshall is a Senior Lecturer in Marketing and a Postgraduate Coordinator in the School of Business at Le Cordon Bleu and has had a long career in market research consultancies in different countries.

The Formation of Pastoral Counselors - Challenges and Opportunities (Paperback): Duane R. Bidwell, Joretta L Marshall The Formation of Pastoral Counselors - Challenges and Opportunities (Paperback)
Duane R. Bidwell, Joretta L Marshall
R2,250 Discovery Miles 22 500 Ships in 12 - 17 working days

Explore the concept of formation in pastoral counseling from a variety of perspectives Two dozen of the most prominent clinicians and scholars in the field reflect on The Formation of Pastoral Counselors from clinical, theological and theoretical perspectives. This unique book explores the challenges to the personal and professional formation of pastoral counselors in a cultural and historic context that's radically different from the era when the profession first emerged as a specialized ministry. Contributors examine formation from a variety of contexts and perspectives, including spirituality and gender, address theological education and intercultural issues, and present emerging models for pastoral counselors. The Formation of Pastoral Counselors is a practical guide for educators working to shape curricula and training programs to the shifting context in which pastoral counselors are formed for ministry, service, and lifelong learning. This unique book examines ideas about appropriate content and processes for the formation of pastoral care professionals and looks at specialized contextual training models that form their emerging identities. The book's contributors call on extensive experience in pastoral theology, care, and counseling to explore the essential components of formation across different contexts; how those contextual realities change the delivery systems; the epistemological nature of formation; reasons for the limited roles that formal theological education and spiritual experience seem to play at the moment; and why formation is rarely formally addressed in pastoral counseling training. Topics discussed in The Formation of Pastoral Counselors include: the turn to formation the goals of theological education core elements of pastoral theology developing spiritual practices diversity pastoral counseling training programs race and ethnicity in the formation of pastoral counselors cultural identity intercultural contexts practical relevancy in training gender identity and sexual orientation economic disparity Models and practices examined in The Formation of Pastoral Counselors include: parallel charting clinician narratives group supervision Benedictine spirituality academic and clinical training at the Claremont School of Theology the model of formation at the Virginia Institute of Pastoral Care (VIPCare) and much more The Formation of Pastoral Counselors is an essential guide for pastoral counselors, faculty in pastoral theological care and counseling, and training directors in pastoral counseling centers.

Treating Sexual Offenders - An Integrated Approach (Hardcover): William L. Marshall, Liam E. Marshall, Geris A. Serran, Yolanda... Treating Sexual Offenders - An Integrated Approach (Hardcover)
William L. Marshall, Liam E. Marshall, Geris A. Serran, Yolanda M Fernandez
R4,000 Discovery Miles 40 000 Ships in 12 - 17 working days

The treatment, assessment, intervention and evaluation of sexual deviants are topics that have experienced a recent resurgence in the mental health fields, as the number of reported sex abuse cases continues to rise. Practitioners are increasingly faced with both criminal and non-criminal sex offenders with a variety of backgrounds, abuses, and treatment history. Specialists and non-specialists alike are often unprepared and ill-equipped for the myriad of disorders prevalent in today's society. "Treating Sexual Offenders" provides the therapist with a guide to the assessment, treatment, and evaluation of a number of different disorders, including fetishisms, transvestic fetishisms, exhibitionism, frottage, pedophilia, sexual sadism, sexual masochism, telephone scatologia, voyeurism, rape, child molestation, and incest. Through extensive consideration of current research, theory and practice, the authors provide the clinician with the means to have a continued positive impact on the sex offender, from assessment to post-treatment evaluation and follow-up.

Encyclopedia of Social Theory (Paperback): Austin Harrington, Barbara L. Marshall, Hans-Peter Muller Encyclopedia of Social Theory (Paperback)
Austin Harrington, Barbara L. Marshall, Hans-Peter Muller
R1,488 Discovery Miles 14 880 Ships in 12 - 17 working days

The Encyclopedia of Social Theory contains over 500 entries varying from concise definitions of key terms and short biographies of key theorists to comprehensive surveys of leading concepts, debates, themes and schools. The object of the Encyclopedia has been to give thorough coverage of the central topics in theoretical sociology as well as terms and concepts in the methodology and philosophy of social science. Although 106 theorists are given entries, the emphasis of the work is on the elucidation of ideas rather than intellectual biography. The Encyclopedia covers the leading contemporary domains of debate on social theory and the classical legacies of social thinkers from the nineteenth and early twentieth centuries, giving proper balance to both the European and North American traditions and to important new developments in the global self-understanding of sociology.

Social theory has become one of the most vigorous specialisms of sociology in recent years. This is in part due to the considerable overlaps of social theory with other disciplinary areas, such as cultural and media studies, anthropology, and political theory, and to the cross-disciplinary nature of theoretical approaches such as feminism and psychoanalysis, and new fields such as postcolonial studies. The editors have therefore worked to produce in the Encyclopedia of Social Theory a first-call reference for students and researchers across the social sciences and humanities with an interest in contemporary theory and the modern history of ideas.

The Encyclopedia has been authored by leading international specialists in the field under the direction of a well-balanced editorial team. It is comprehensively cross-referenced and all larger entries carry bibliographies. There is a full index.

Aging Men, Masculinities and Modern Medicine (Paperback): Antje Kampf, Barbara L. Marshall, Alan Petersen Aging Men, Masculinities and Modern Medicine (Paperback)
Antje Kampf, Barbara L. Marshall, Alan Petersen
R1,643 Discovery Miles 16 430 Ships in 12 - 17 working days

Aging Men, Masculinities and Modern Medicine explores the multiple socio-historical contexts surrounding men's aging bodies in modern medicine from a global perspective. The first of its kind, it investigates the interrelated aspects of aging, masculinities and biomedicine, allowing for a timely reconsideration of the conceptualisation of aging men within the recent explosion of social science studies on men's health and biotechnologies including anti-aging perspectives. This book discusses both healthy and diseased states of aging men in medical practices, bringing together theoretical and empirical conceptualisations. Divided into four parts it covers: Historical epistemology of aging, bodies and masculinity and the way in which the social sciences have theorised the aging body and gender. Material practices and processes by which biotechnology, medical assemblages and men's aging bodies relate to concepts of health and illness. Aging experience and its impact upon male sexuality and identity. The importance of men's roles and identities in care-giving situations and medical practices. Highlighting how aging men's bodies serve as trajectories for understanding wider issues of masculinity, and the way in which men's social status and men's roles are made in medical cultures, this innovative volume offers a multidisciplinary dialogue between sociology of health and illness, anthropology of the body and gender studies.

American Neuroscience in the Twentieth Century (Paperback): H.W. Magoun, L. Marshall American Neuroscience in the Twentieth Century (Paperback)
H.W. Magoun, L. Marshall
R1,899 Discovery Miles 18 990 Ships in 12 - 17 working days

A history of how neural, behavioural and communicative subdisciplines coalesced in neuroscience to create a promising approach to understanding the relation of mind to brain. It chronicles the expansion of prominent centres of research and the development of innovative apparatus and concepts.

Preventing Child Sexual Abuse - Evidence, Policy and Practice (Hardcover, New): Stephen Smallbone, William L. Marshall, Richard... Preventing Child Sexual Abuse - Evidence, Policy and Practice (Hardcover, New)
Stephen Smallbone, William L. Marshall, Richard Wortley
R4,150 Discovery Miles 41 500 Ships in 12 - 17 working days

Public policy responses to child sexual abuse are dominated by interventions designed to take effect only after offenders have already begun offending, and after children have already been sexually abused. Comparatively little attention has been given to alternative prevention strategies - particularly to those aimed at preventing sexual abuse before it might otherwise occur. Considerable knowledge has been accumulated on the characteristics, modus operandi and persistence of offenders, the characteristics, circumstances and outcomes for victims, and the physical and social settings in which sexual abuse occurs, but little work has been done to systematically apply this knowledge to prevention. This book aims to fulfill this objective through integrating clinical and criminological concepts and knowledge to inform a more comprehensive and effective public policy approach to preventing child sexual abuse. Empirical and theoretical knowledge concerning child sexual abuse is integrated with broader developments in evidence-based crime and child maltreatment prevention, leading to new ideas about understanding and preventing child sexual abuse. This book will be essential reading for anybody with interests in this field.

Preventing Child Sexual Abuse - Evidence, Policy and Practice (Paperback): Stephen Smallbone, William L. Marshall, Richard... Preventing Child Sexual Abuse - Evidence, Policy and Practice (Paperback)
Stephen Smallbone, William L. Marshall, Richard Wortley
R1,492 Discovery Miles 14 920 Ships in 12 - 17 working days

Public policy responses to child sexual abuse are dominated by interventions designed to take effect only after offenders have already begun offending, and after children have already been sexually abused. Comparatively little attention has been given to alternative prevention strategies - particularly to those aimed at preventing sexual abuse before it might otherwise occur. Considerable knowledge has been accumulated on the characteristics, modus operandi and persistence of offenders, the characteristics, circumstances and outcomes for victims, and the physical and social settings in which sexual abuse occurs, but little work has been done to systematically apply this knowledge to prevention. This book aims to fulfill this objective through integrating clinical and criminological concepts and knowledge to inform a more comprehensive and effective public policy approach to preventing child sexual abuse. Empirical and theoretical knowledge concerning child sexual abuse is integrated with broader developments in evidence-based crime and child maltreatment prevention, leading to new ideas about understanding and preventing child sexual abuse. This book will be essential reading for anybody with interests in this field.

Encyclopedia of Social Theory (Hardcover): Austin Harrington, Barbara L. Marshall, Hans-Peter Muller Encyclopedia of Social Theory (Hardcover)
Austin Harrington, Barbara L. Marshall, Hans-Peter Muller
R6,615 Discovery Miles 66 150 Ships in 12 - 17 working days

The "Encyclopedia of Social Theory" contains over 500 entries varying from concise definitions of key terms and short biographies of key theorists to comprehensive surveys of leading concepts, debates, themes and schools. The object of the encyclopedia has been to give thorough coverage of the central topics in theoretical sociology as well as terms and concepts in the methodology and philosophy of social science. Although 106 theorists are given entries, the emphasis of the work is on the elucidation of ideas rather than intellectual biography. The encyclopedia covers the leading contemporary domains of debate on social theory and the classical legacies of social thinkers from the nineteenth and early twentieth centuries, giving proper balance to both the European and North American traditions and to important new developments in the global self-understanding of sociology.
Social theory has become one of the most vigorous specialisms of sociology in recent years. This is in part due to the considerable overlaps of social theory with other disciplinary areas, such as cultural and media studies, anthropology, and political theory, and to the cross-disciplinary nature of theoretical approaches such as feminism and psychoanalysis, and new fields such as postcolonial studies. The editors have therefore worked to produce in the "Encyclopedia of Social Theory "a first-call reference for students and researchers across the social sciences and humanities with an interest in contemporary theory and the modern history of ideas.
The encyclopedia has been authored by leading international specialists in the field under the direction of a well-balanced editorial team. It is comprehensivelycross-referenced and all larger entries carry bibliographies. There is a full index.

The Handbook of Clinical Intervention with Young People who Sexually Abuse (Paperback): Gary O'Reilly, William L.... The Handbook of Clinical Intervention with Young People who Sexually Abuse (Paperback)
Gary O'Reilly, William L. Marshall, Alan Carr, Richard C. Beckett
R1,522 Discovery Miles 15 220 Ships in 12 - 17 working days

The Handbook of Clinical Interventions with Young People who Sexually Abuse provides authoritative, critical and up-to-date reviews of the growing body of empirical and theoretical knowledge in this field and clearly demonstrates how this knowledge can be used to guide and develop evidence-based practice for assessment and treatment. Key features include:
* essentials of effective treatment programmes
* relapse prevention
* adolescents with intellectual disabilities and female offenders
* work with families of young people who sexually abuse.
Practical guidelines from acknowledged international experts with extensive experience of research and clinical practice will be invaluable to all those working with young people who engage in sexually abusive behaviour.

The Weimar Origins of Rhetorical Inquiry (Hardcover): David L. Marshall The Weimar Origins of Rhetorical Inquiry (Hardcover)
David L. Marshall
R1,193 Discovery Miles 11 930 Ships in 12 - 17 working days

The Weimar origins of political theory is a widespread and powerful narrative, but this singular focus leaves out another intellectual history that historian David L. Marshall works to reveal: the Weimar origins of rhetorical inquiry. Marshall focuses his attention on Martin Heidegger, Hannah Arendt, Walter Benjamin, and Aby Warburg, revealing how these influential thinkers inflected and transformed problems originally set out by Max Weber, Carl Schmitt, Theodor Adorno, Hans Baron, and Leo Strauss. He contends that we miss major opportunities if we do not attend to the rhetorical aspects of their thought, and his aim, in the end, is to lay out an intellectual history that can become a zone of theoretical experimentation in para-democratic times. Redescribing the Weimar origins of political theory in terms of rhetorical inquiry, Marshall provides fresh readings of pivotal thinkers and argues that the vision of rhetorical inquiry that they open up allows for new ways of imagining political communities today.

American Neuroscience in the Twentieth Century (Hardcover): H.W. Magoun, L. Marshall American Neuroscience in the Twentieth Century (Hardcover)
H.W. Magoun, L. Marshall
R5,544 Discovery Miles 55 440 Ships in 12 - 17 working days

A history of how neural, behavioural and communicative subdisciplines coalesced in neuroscience to create a promising approach to understanding the relation of mind to brain. It chronicles the expansion of prominent centres of research and the development of innovative apparatus and concepts.

Marine Concrete (Paperback, Softcover reprint of the original 1st ed. 1990): A L Marshall Marine Concrete (Paperback, Softcover reprint of the original 1st ed. 1990)
A L Marshall
R2,989 Discovery Miles 29 890 Ships in 10 - 15 working days

Concrete is commonly regarded as a mundane, prosaic material whilst the sea is perceived as a fearsome environment, endowed with mystery. Mystery stems from lack of knowledge, and to that extent both concrete and sea have something in common-we fall a long way short of knowing enough about them. Fortunately we have learned enough from our investigations and experiences to be able to set the limits within which we should operate. It is important for the engineer to seek to quantify the effects of the environment on materials and structures so that these can be made safe and adequately durable for their intended economic life. This is especially true for marine structures. Thus the primary purpose of this book is to provide a useful synthesis of the behaviour of concrete and concrete structures in the marine environment. An outline of the content of the book is provided in the latter part of the first chapter and so will not be anticipated here. The chief aim throughout, however, is to work as far as possible within a context of the appropriate governing physical phenomena, giving due consideration to the mathematical relationships between them. Moreover, without intending to be a design manual, an introduction is given to the sources of information which designers are likely to use, as well as to structural achievements. It is hoped that there should emerge an implicit integration between structure and constituent materials and the surrounding environment.

Therapeutic Strategies for Modulating the Inflammatory Diseases (Paperback, Softcover reprint of the original 1st ed. 1998): B.... Therapeutic Strategies for Modulating the Inflammatory Diseases (Paperback, Softcover reprint of the original 1st ed. 1998)
B. M Weichman, A. J. Main, L. Marshall
R1,509 Discovery Miles 15 090 Ships in 10 - 15 working days

The Eighth International Conference of the Inflammation Research Association was held on October 27 to 31, 1996 at Hershey Lodge and Convention Center in Hershey, Pennsylvania. As have others in this series, the conference focused on understanding the molecular mechanisms involved in acute and chronic inflammatory reactions as well as on therapeutic approaches to treating inflammatory diseases. One outstanding symposium focused on new drugs and was de signed as a forum for the dissemination of early clinical results on new anti-inflammatory agents. Other symposia spotlighted exciting advances being made in defining intracellular signaling path ways and the potential for future therapeutics that target cytokines and costimulatory pathways. This conference was characterized by a high level of participation by attendees, who represent both the academic and industrial sectors. It was gratifying to note that a large proportion of the attending scientists presented their latest findings during workshops, poster discussions, and pos ter se.ssions. This volume covers many of the highlights of the Eighth International Conference and should become a valuable resource for scientists involved in inflammation research and drug discovery."

Beyoncé - At Work, On Screen, and Online (Hardcover): Martin Iddon, Melanie L. Marshall Beyoncé - At Work, On Screen, and Online (Hardcover)
Martin Iddon, Melanie L. Marshall; Contributions by Emily J Lordi, Will Fulton, Lisa Colton, …
R1,921 Discovery Miles 19 210 Ships in 12 - 17 working days

Who runs the world? The Beyhive knows. From the Destiny's Child 2001 hit single "Survivor" to her 2019 jam "7/11," Beyoncé Knowles-Carter has confronted dominant issues around the world. Because her image is linked with debates on race, sexuality, and female empowerment, she has become a central figure in pop music and pop culture. Beyoncé: At Work, On Screen, and Online explores her work as a singer, activist, and artist by taking a deep dive into her songs, videos, and performances, as well as responses from her fans. Contributors look at Beyoncé's entire body of work to examine her status as a canonical figure in modern music and do not shy away from questioning scandals or weighing her social contributions against the evolution of feminism, critical race theory, authenticity, and more. Full of examples from throughout Beyoncé's career, this volume presents listening as a political undertaking that generates meaning and creates community. Beyoncé: At Work, On Screen, and Online contends that because of her willingness to address societal issues within her career, Beyoncé has become an important touchstone for an entire generation—all in a day's work for Queen Bey.

Beyoncé - At Work, On Screen, and Online (Paperback): Martin Iddon, Melanie L. Marshall Beyoncé - At Work, On Screen, and Online (Paperback)
Martin Iddon, Melanie L. Marshall; Contributions by Emily J Lordi, Will Fulton, Lisa Colton, …
R672 Discovery Miles 6 720 Ships in 12 - 17 working days

Who runs the world? The Beyhive knows. From the Destiny's Child 2001 hit single "Survivor" to her 2019 jam "7/11," Beyoncé Knowles-Carter has confronted dominant issues around the world. Because her image is linked with debates on race, sexuality, and female empowerment, she has become a central figure in pop music and pop culture. Beyoncé: At Work, On Screen, and Online explores her work as a singer, activist, and artist by taking a deep dive into her songs, videos, and performances, as well as responses from her fans. Contributors look at Beyoncé's entire body of work to examine her status as a canonical figure in modern music and do not shy away from questioning scandals or weighing her social contributions against the evolution of feminism, critical race theory, authenticity, and more. Full of examples from throughout Beyoncé's career, this volume presents listening as a political undertaking that generates meaning and creates community. Beyoncé: At Work, On Screen, and Online contends that because of her willingness to address societal issues within her career, Beyoncé has become an important touchstone for an entire generation—all in a day's work for Queen Bey.

After... (DVD): Daniel Caltagirone, Flora Montgomery, Nicholas Aaron, Madison Cunningham, Elissa Edmands Frankowski, Ava Mareau... After... (DVD)
Daniel Caltagirone, Flora Montgomery, Nicholas Aaron, Madison Cunningham, Elissa Edmands Frankowski, …
R332 R28 Discovery Miles 280 Save R304 (92%) Out of stock

Psychological thriller starring Daniel Caltagirone as Nate, a member of the Urban Explorers: a new breed of thrill-seekers who thrive on infiltrating the planet's most dangerous man-made structures, many unvisited for decades or even centuries. When Nate embarks on his latest mission - to explore the dark and secret underground tunnels built by Stalin beneath Moscow's Red Square - he is forced to confront his demons head-on.

Variations on the Canon - Essays on Music from Bach to Boulez in Honor of Charles Rosen on His Eightieth Birthday (Hardcover,... Variations on the Canon - Essays on Music from Bach to Boulez in Honor of Charles Rosen on His Eightieth Birthday (Hardcover, Large type / large print edition)
Robert Curry, David Gable, Robert L. Robert L. Marshal; Contributions by Charles Mackerras, Charles Rosen, …
R3,452 Discovery Miles 34 520 Ships in 12 - 17 working days

Masterful essays honoring the great pianist and critic Charles Rosen, on masterpieces from Bach and Beethoven to Chopin, Verdi, and Stockhausen. Charles Rosen, the pianist and man of letters, is perhaps the single most influential writer on music of the past half-century. While Rosen's vast range as a writer and performer is encyclopedic, it has focused particularly on theliving "canonical" repertory extending from Bach to Boulez. Inspired in its liveliness and variety of critical approaches by Charles Rosen's challenging work, Variations on the Canon offers original essays by some of the world's most eminent musical scholars. Contributors address such issues as style and compositional technique, genre, influence and modeling, and reception history; develop insights afforded by close examination of compositional sketches; and consider what language and metaphors might most meaningfully convey insights into music. However diverse the modes of inquiry, each essay sheds new light on the works of those composers posterity has deemed central to the modern Western musical tradition. Contributors: Pierre Boulez, Scott Burnham, Elliott Carter, Robert Curry, Walter Frisch, David Gable, Philip Gossett, Jeffrey Kallberg, Joseph Kerman, Richard Kramer, William Kinderman, Lewis Lockwood, Sir Charles Mackerras, Robert L. Marshall, Robert P. Morgan, Charles Rosen, Julian Rushton, David Schulenberg, Laszlo Somfai, Leo Treitler, James Webster, and Robert Winter. Robert Curry is principalof the Conservatorium High School and honorary senior lecturer in the Centre for Medieval Studies, University of Sydney; David Gable is Assistant Professor of Music at Clark-Atlanta University; Robert L. Marshall is Louis, Frances, and Jeffrey Sachar Professor Emeritus of Music at Brandeis University.

Staging Age - The Performance of Age in Theatre, Dance, and Film (Hardcover): Valerie Lipscomb, L. Marshall Staging Age - The Performance of Age in Theatre, Dance, and Film (Hardcover)
Valerie Lipscomb, L. Marshall
R1,560 Discovery Miles 15 600 Ships in 10 - 15 working days

This groundbreaking text examines how artists on stage consciously perform age and aging. From Shakespeare to Beckett, dialogue and stage directions reveal varying understandings of age. "Staging Age "explores how performers respond to audience expectations, offering conscious--and unconscious--portrayals of the spectrum of age to their audiences. This essay collection is the first to address issues of age and performance in a variety of media, including theatre, film, and dance.

Treating Sexual Offenders - An Integrated Approach (Paperback, New Ed): William L. Marshall, Liam E. Marshall, Geris A. Serran,... Treating Sexual Offenders - An Integrated Approach (Paperback, New Ed)
William L. Marshall, Liam E. Marshall, Geris A. Serran, Yolanda M Fernandez
R1,296 Discovery Miles 12 960 Ships in 12 - 17 working days

Through extensive consideration of current research, theory and practice, Treating Sexual Offenders provides a guide to the assessment, treatment, and evaluation of a number of different disorders.

Provides therapists with the means to have a continued positive impact on the sex offender, from assessment to post-treatment evaluation and follow-up. Includes fetishisms, transvestic fetishisms, exhibitionism, frottage, pedophilia, sexual sadism, sexual masochism, telephone scatologia, voyeurism, rape, child molestation, and incest.
The Therapist Rating Scale used and referenced throughout the text is available for download below.
Therapist Rating Scale (pdf file)

Therapeutic Strategies for Modulating the Inflammatory Diseases (Hardcover): B.M. Weichmann, Etc, A. J. Main, L. Marshall, J.... Therapeutic Strategies for Modulating the Inflammatory Diseases (Hardcover)
B.M. Weichmann, Etc, A. J. Main, L. Marshall, J. Winkler
R1,512 Discovery Miles 15 120 Ships in 10 - 15 working days
Marketing Research - A Managerial Approach (Hardcover): A L Marshall Marketing Research - A Managerial Approach (Hardcover)
A L Marshall
R3,328 Discovery Miles 33 280 Ships in 12 - 17 working days

Marketing Research: A Managerial Approach is a new textbook that explains the market research process in a way that is easy to understand. The author discusses the main elements (problem identification, methodologies, data collection, analysis, reporting) and also places a strong focus on digital and observation-based research to reflect their growing role in marketing research practice. Balanced coverage is given to both qualitative and quantitative methodologies. The textbook provides the right amount of theoretical knowledge and practical skills needed for students who plan to become marketers and will use market research agencies rather than conduct the research themselves. Learning features include suggested journal articles, key terms, review questions and also discussion questions. There are extensive examples provided throughout the textbook. There are also a range of online resources for lecturers to use in the classroom, including PowerPoint slides, a Teaching Guide and videos. This textbook is suitable for all students studying marketing research at either an undergraduate or a postgraduate level. Dr Al Marshall is a Senior Lecturer in Marketing and a Postgraduate Coordinator in the School of Business at Le Cordon Bleu and has had a long career in market research consultancies in different countries.

Aging Men, Masculinities and Modern Medicine (Hardcover): Antje Kampf, Barbara L. Marshall, Alan Petersen Aging Men, Masculinities and Modern Medicine (Hardcover)
Antje Kampf, Barbara L. Marshall, Alan Petersen
R4,592 Discovery Miles 45 920 Ships in 12 - 17 working days

Aging Men, Masculinities and Modern Medicine explores the multiple socio-historical contexts surrounding men's aging bodies in modern medicine from a global perspective. The first of its kind, it investigates the interrelated aspects of aging, masculinities and biomedicine, allowing for a timely reconsideration of the conceptualisation of aging men within the recent explosion of social science studies on men's health and biotechnologies including anti-aging perspectives. This book discusses both healthy and diseased states of aging men in medical practices, bringing together theoretical and empirical conceptualisations. Divided into four parts it covers: Historical epistemology of aging, bodies and masculinity and the way in which the social sciences have theorised the aging body and gender. Material practices and processes by which biotechnology, medical assemblages and men's aging bodies relate to concepts of health and illness. Aging experience and its impact upon male sexuality and identity. The importance of men's roles and identities in care-giving situations and medical practices. Highlighting how aging men's bodies serve as trajectories for understanding wider issues of masculinity, and the way in which men's social status and men's roles are made in medical cultures, this innovative volume offers a multidisciplinary dialogue between sociology of health and illness, anthropology of the body and gender studies.

Mosses and Lichens - A Popular Guide to the Identification and Study of our Commoner Mosses and Lichens, Their Uses, and... Mosses and Lichens - A Popular Guide to the Identification and Study of our Commoner Mosses and Lichens, Their Uses, and Methods of Preserving (Paperback)
Nina L. Marshall, J.A. Anderson, H.C. Anderson
R782 Discovery Miles 7 820 Ships in 10 - 15 working days
Staging Age - The Performance of Age in Theatre, Dance, and Film (Paperback, 1st ed. 2010): Valerie Lipscomb, L. Marshall Staging Age - The Performance of Age in Theatre, Dance, and Film (Paperback, 1st ed. 2010)
Valerie Lipscomb, L. Marshall
R1,530 Discovery Miles 15 300 Ships in 10 - 15 working days

This text explores how performers offer conscious-and unconscious-portrayals of the spectrum of age to their audiences. It considers a variety of media, including theatre, film, dance, advertising, and television, and offers critical foundations for research and course design, sound pedagogical approaches, and analyses.

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