A clear-sighted introduction to a complex subject, 'Internal Marketing' provides the reader with a succinct overview of the most recent thinking and practice. The text begins by defining what internal marketing is and how it can work, and from this foundation: * Outlines state-of-the-art thinking and practice * Demonstrates how internal marketing can be used to facilitate such diverse strategies as TQM, New Product Development and Change Management * Highlights the techniques managers need to understand to use IM effectively within their organizations * Contains a range of international and up to the minute examples and cases of best practice from companies around the world Throughout the book the emphasis is on understanding the principles that have made internal marketing such a potent force within leading corporations. This is combined with a pragmatic assessment of the many challenges involved in making it a reality within an organization.

With the current emphasis on sustainable construction there is now a move towards using non-hazardous waste materials and by-products, as binders in making self-compacting concrete. Alternative Cementitious Materials for Self-Compacting Concrete provides a detailed review on the various properties of self-compacting concrete (SCC) and how they are affected by the use, of by-products and waste materials in concrete production. The book provides a fair comparison on the application and use of various types of materials in SCC. It also provides the latest data and detailed information on modeling and soft computing techniques for estimation of the various properties of SCC as well as detailed investigations on microstructural characterization. The book will be a valuable reference resource for materials scientists, and civil and structural engineers working in construction materials and self-compacting concrete, as well as for those working in the cement production and non-hazard waste industries.

Computer Modeling Applications for Environmental Engineers in its second edition incorporates changes and introduces new concepts using Visual Basic.NET, a programming language chosen for its ease of comprehensive usage. This book offers a complete understanding of the basic principles of environmental engineering and integrates new sections that address Noise Pollution and Abatement and municipal solid-waste problem solving, financing of waste facilities, and the engineering of treatment methods that address sanitary landfill, biochemical processes, and combustion and energy recovery. Its practical approach serves to aid in the teaching of environmental engineering unit operations and processes design and demonstrates effective problem-solving practices that facilitate self-teaching. A vital reference for students and professional sanitary and environmental engineers this work also serves as a stand-alone problem-solving text with well-defined, real-work examples and explanations.

A clear-sighted introduction to a complex subject, 'Internal Marketing' provides the reader with a succinct overview of the most recent thinking and practice. The text begins by defining what internal marketing is and how it can work, and from this foundation: * Outlines state-of-the-art thinking and practice * Demonstrates how internal marketing can be used to facilitate such diverse strategies as TQM, New Product Development and Change Management * Highlights the techniques managers need to understand to use IM effectively within their organizations * Contains a range of international and up to the minute examples and cases of best practice from companies around the world Throughout the book the emphasis is on understanding the principles that have made internal marketing such a potent force within leading corporations. This is combined with a pragmatic assessment of the many challenges involved in making it a reality within an organization.

Since the success of products significantly depends on the quality of product performance, inadequate management of the product design process can lead to improper performance of products that can result in significant long-term business losses. Design for Profitability: Guidelines to Cost Effectively Manage the Development Process of Complex Products presents a design guideline for complex product design and development that enables you to cost-effectively improve the technical performance of your products and consequently improve your competitiveness in the marketplace as well as improve profitability. The book helps you improve the competitiveness of your organization in the market and eventually improve profitability. It presents a mobile robots design guideline based on an empirical study of the mobile robots design process. This is an unprecedented guideline based on the empirical investigation of the internal aspects of the design process of complex products for cost-effectively enhancing the competitiveness in the market. The book also presents a hybrid lean-agile design paradigm for mobile robots. In addition, it points out key approaches and risks to manage the product development process efficiently. In designing complex products and integrated systems, industrial designers face a dilemma of cost-effectively striking a balance between product development time and product performance attributes. This book shows how and when value is added in product design and development through identifying statistically the most and least correlated design activities and strategies to product performance attributes. Introducing a new paradigm in the field of engineering design, the book gives you key approaches to efficiently manage the product development process.

Hydroclimatic Extremes in the Middle East and North Africa: Assessment, Attribution and Socioeconomic Impacts focuses on assessing the current situation of hydroclimatic extremes in the MENA region, with particular emphasis on dry and wet extreme events. The results of the rapidly changing atmospheric and oceanic situations of these extremes is addressed, presenting examples for the environmental, socioeconomic and cultural impacts of these events in the region and evaluating the current ability to monitor and adapt to such events. In addition, the book explores the potential use of advanced geospatial techniques in improving current understanding of these extreme events.The book utilizes a multidisciplinary approach with various state-of-the-art methods, approaches, and analytical techniques in environmental, meteorological, and hydrological sciences, providing case studies from the Middle East and North Africa region. It will be a valuable source of information for climatologists, meteorologists, hydrologists, agronomists, geographers, and water resource scientists.

The book identifies the performance challenges concerning Wireless Sensor Networks (WSN) and Radio Frequency Identification (RFID) and analyzes their impact on the performance of routing protocols. It presents a thorough literature survey to identify the issues affecting routing protocol performance, as well as a mathematical model for calculating the end-to-end delays of the routing protocol ACQUIRE; a comparison of two routing protocols (ACQUIRE and DIRECTED DIFFUSION) is also provided for evaluation purposes. On the basis of the results and literature review, recommendations are made for better selection of protocols regarding the nature of the respective application and related challenges. In addition, this book covers a proposed simulator that integrates both RFID and WSN technologies. Therefore, the manuscript is divided in two major parts: an integrated architecture of smart nodes, and a power-optimized protocol for query and information interchange.

Since the success of products significantly depends on the quality of product performance, inadequate management of the product design process can lead to improper performance of products that can result in significant long-term business losses. Design for Profitability: Guidelines to Cost Effectively Manage the Development Process of Complex Products presents a design guideline for complex product design and development that enables you to cost-effectively improve the technical performance of your products and consequently improve your competitiveness in the marketplace as well as improve profitability. The book helps you improve the competitiveness of your organization in the market and eventually improve profitability. It presents a mobile robots design guideline based on an empirical study of the mobile robots design process. This is an unprecedented guideline based on the empirical investigation of the internal aspects of the design process of complex products for cost-effectively enhancing the competitiveness in the market. The book also presents a hybrid lean-agile design paradigm for mobile robots. In addition, it points out key approaches and risks to manage the product development process efficiently. In designing complex products and integrated systems, industrial designers face a dilemma of cost-effectively striking a balance between product development time and product performance attributes. This book shows how and when value is added in product design and development through identifying statistically the most and least correlated design activities and strategies to product performance attributes. Introducing a new paradigm in the field of engineering design, the book gives you key approaches to efficiently manage the product development process.

This book constitutes revised selected papers from the refereed proceedings of the 5th The Global IoT Summit, GIoTS 2022, which took place in Dublin, Ireland, in June 20-23, 2022. The 33 full papers included in this book were carefully reviewed andselected from 75 submissions. They were organized in topical sections as follows: ioT enabling technologies; ioT applications, services and real implementations; ioT security, privacy and data protection; and ioT pilots, testbeds and experimentation results.

This book focuses on identifying the performance challenges involved in computer architectures, optimal configuration settings and analysing their impact on the performance of multi-core architectures. Proposing a power and throughput-aware fuzzy-logic-based reconfiguration for Multi-Processor Systems on Chip (MPSoCs) in both simulation and real-time environments, it is divided into two major parts. The first part deals with the simulation-based power and throughput-aware fuzzy logic reconfiguration for multi-core architectures, presenting the results of a detailed analysis on the factors impacting the power consumption and performance of MPSoCs. In turn, the second part highlights the real-time implementation of fuzzy-logic-based power-efficient reconfigurable multi-core architectures for Intel and Leone3 processors.

The main objective of this book is to make respective graduate students understand the nonlinear effects inside SOI waveguide and possible applications of SOI waveguides in this emerging research area of optical fibre communication. This book focuses on achieving successful optical frequency shifting by Four Wave Mixing (FWM) in silicon-on-insulator (SOI) waveguide by exploiting a nonlinear phenomenon.