Learn how to make the right decisions for your business with the help of Python recipes and the expertise of data leaders Key Features Learn and practice various clustering techniques to gather market insights Explore real-life use cases from the business world to contextualize your learning Work your way through practical recipes that will reinforce what you have learned Book DescriptionOne of the most valuable contributions of data science is toward helping businesses make the right decisions. Understanding this complicated confluence of two disparate worlds, as well as a fiercely competitive market, calls for all the guidance you can get. The Art of Data-Driven Business is your invaluable guide to gaining a business-driven perspective, as well as leveraging the power of machine learning (ML) to guide decision-making in your business. This book provides a common ground of discussion for several profiles within a company. You'll begin by looking at how to use Python and its many libraries for machine learning. Experienced data scientists may want to skip this short introduction, but you'll soon get to the meat of the book and explore the many and varied ways ML with Python can be applied to the domain of business decisions through real-world business problems that you can tackle by yourself. As you advance, you'll gain practical insights into the value that ML can provide to your business, as well as the technical ability to apply a wide variety of tried-and-tested ML methods. By the end of this Python book, you'll have learned the value of basing your business decisions on data-driven methodologies and have developed the Python skills needed to apply what you've learned in the real world. What you will learn Create effective dashboards with the seaborn library Predict whether a customer will cancel their subscription to a service Analyze key pricing metrics with pandas Recommend the right products to your customers Determine the costs and benefits of promotions Segment your customers using clustering algorithms Who this book is forThis book is for data scientists, machine learning engineers and developers, data engineers, and business decision makers who want to apply data science for business process optimization and develop the skills needed to implement data science projects in marketing, sales, pricing, customer success, ad tech, and more from a business perspective. Other professionals looking to explore how data science can be used to improve business operations, as well as individuals with technical skills who want to back their technical proposal with a strong business case will also find this book useful.

Quickly build and deploy massive data pipelines and improve productivity using Azure Databricks Key Features Get to grips with the distributed training and deployment of machine learning and deep learning models Learn how ETLs are integrated with Azure Data Factory and Delta Lake Explore deep learning and machine learning models in a distributed computing infrastructure Book DescriptionMicrosoft Azure Databricks helps you to harness the power of distributed computing and apply it to create robust data pipelines, along with training and deploying machine learning and deep learning models. Databricks' advanced features enable developers to process, transform, and explore data. Distributed Data Systems with Azure Databricks will help you to put your knowledge of Databricks to work to create big data pipelines. The book provides a hands-on approach to implementing Azure Databricks and its associated methodologies that will make you productive in no time. Complete with detailed explanations of essential concepts, practical examples, and self-assessment questions, you'll begin with a quick introduction to Databricks core functionalities, before performing distributed model training and inference using TensorFlow and Spark MLlib. As you advance, you'll explore MLflow Model Serving on Azure Databricks and implement distributed training pipelines using HorovodRunner in Databricks. Finally, you'll discover how to transform, use, and obtain insights from massive amounts of data to train predictive models and create entire fully working data pipelines. By the end of this MS Azure book, you'll have gained a solid understanding of how to work with Databricks to create and manage an entire big data pipeline. What you will learn Create ETLs for big data in Azure Databricks Train, manage, and deploy machine learning and deep learning models Integrate Databricks with Azure Data Factory for extract, transform, load (ETL) pipeline creation Discover how to use Horovod for distributed deep learning Find out how to use Delta Engine to query and process data from Delta Lake Understand how to use Data Factory in combination with Databricks Use Structured Streaming in a production-like environment Who this book is forThis book is for software engineers, machine learning engineers, data scientists, and data engineers who are new to Azure Databricks and want to build high-quality data pipelines without worrying about infrastructure. Knowledge of Azure Databricks basics is required to learn the concepts covered in this book more effectively. A basic understanding of machine learning concepts and beginner-level Python programming knowledge is also recommended.