Learn how today's managers, investors and other business stakeholders effectively use accounting information and reports to guide business success with Warren/Jones/Farmer’s USING FINANCIAL ACCOUNTING. Designed as a one-term introduction for those with no previous accounting experience, this edition overviews basic financial accounting concepts without extraneous details. This book's spreadsheet approach focuses on the use of accounting information in business without the distraction of debits and credits. An integrated financial statement framework highlights how transactions impact each of the three primary financial statements: balance sheets, income statements and cash flow statements. Unique metrics analyses highlight transaction, financial statement and managerial decision-making information. In addition, special features and cases demonstrate the use of data analysis in financial accounting today. Optional CNOWv2 digital resources further support your financial accounting learning experience.

Master today's most essential topics in financial and managerial accounting today using the unique Integrated Financial Statement Framework in Warren/Farmer/Jones’s SURVEY OF ACCOUNTING, 10E. Written specifically for readers who have no prior knowledge of accounting, this edition's focuses only on topics that are essential to the understanding of accounting as a manager or professional. The book's distinctive framework illustrates the impact of transactions on financial statements without the use of debits and credits. The authors also incorporate Metric Analyses that connect transactions and management decisions to financial condition and performance metrics used by businesses. New coverage addresses the use of data analytics and changes in retail operations. Updated and streamlined content throughout this edition integrates seamlessly with CNOWv2’s online homework platform. CNOWv2 offers a variety of learning activities and helpful videos to maximize your understanding of accounting.

Now you can master the most essential topics in financial and managerial accounting today using the unique Integrated Financial Statement Framework in Warren/Farmer's SURVEY OF ACCOUNTING, 9E. Written specifically for readers who have no prior knowledge of accounting, this edition's distinctive framework illustrates the impact of transactions on financial statements without the use of debits and credits. The authors also incorporate Metric Analyses that clearly connect transactions and management decisions to metrics that assess the financial condition and performance of businesses today. Streamlined content throughout this edition and seamlessly integrated CNOWv2 online homework tool offer activities and helpful videos that highlight the importance of transactions and management decisions on businesses today.