This open access book offers a detailed account of a range of mHealth initiatives across South, Southeast and East Asia. It provides readers with deep insights into the challenges such initiatives face on the ground, and a view of the diverse cultural contexts shaping strategies for overcoming these challenges. The book brings together various discussions on the broader mHealth literature, and demonstrates how a research focus on diverse Asian contexts influences the success and/or failure of current mHealth initiatives. It also highlights the important roles social scientists can play in advancing theoretical approaches, as well as planning, implementing and evaluating mHealth initiatives. The book is a valuable resource for project planners, policy developers in NGOs and government institutions, as well as academics, researchers and students in the fields of public health, communications and development studies.

This open access book offers a detailed account of a range of mHealth initiatives across South, Southeast and East Asia. It provides readers with deep insights into the challenges such initiatives face on the ground, and a view of the diverse cultural contexts shaping strategies for overcoming these challenges. The book brings together various discussions on the broader mHealth literature, and demonstrates how a research focus on diverse Asian contexts influences the success and/or failure of current mHealth initiatives. It also highlights the important roles social scientists can play in advancing theoretical approaches, as well as planning, implementing and evaluating mHealth initiatives. The book is a valuable resource for project planners, policy developers in NGOs and government institutions, as well as academics, researchers and students in the fields of public health, communications and development studies.

In that research work the effect of different concentrations of Industrial effluents on the vegetative & reproductive growth of Lycopersicon esculentum was investigated.The experiment was conducted using a completely randomized design in dry condition at the Botanical garden of LCWU, Lahore from April 2010 to July 2010. Tomato plants were used for experimentation. There were 5 replicates & 5 treatments viz. Tap water(T0), 25% Industrial water(T1), 50% Industrial water(T2), 75% Industrial water(T3) & 100% Industrial water(T4). The seeds were sown (1 seed in each pot), & after the germination of seeds, the plants were watered using the different concentrations of Industrial effluents.Vegetative growth of plants was monitored during the course of experiment viz. plant height, number of branches per plant, number of leaves per plant & number of senescent leaves per plant. The reproductive growth was marked by the number of flowers produced per plant. The best vegetative growth was observed in 50% Industrial water(T2)& the least growth was demonstrated by the plants of T4 (100% Industrial water), but the flower production was initiated almost at almost at the same time in all treaments.