1. Very comprehensive and extensive coverage (stresses the relevance of the entire research cycle, from design to data collection to analysis to interpretation). 2. Highlights the multidisciplinary nature of CSS, drawing from research in computer science, statistics, and the social and behavioural sciences. 3. Takes a holistic approach to CSS methods. Instead of focusing on simply harvesting data, the editors emphasise the importance of a carefully crafted research design containing key milestone checks. 4. Covers important and emergent topics in the field like the relationship between CSS, AI and machine learning.

1. Very comprehensive and extensive coverage (stresses the relevance of the entire research cycle, from design to data collection to analysis to interpretation). 2. Highlights the multidisciplinary nature of CSS, drawing from research in computer science, statistics, and the social and behavioural sciences. 3. Takes a holistic approach to CSS methods. Instead of focusing on simply harvesting data, the editors emphasise the importance of a carefully crafted research design containing key milestone checks.

1. Very comprehensive and extensive coverage (stresses the relevance of the entire research cycle, from design to data collection to analysis to interpretation). 2. Highlights the multidisciplinary nature of CSS, drawing from research in computer science, statistics, and the social and behavioural sciences. 3. Takes a holistic approach to CSS methods. Instead of focusing on simply harvesting data, the editors emphasise the importance of a carefully crafted research design containing key milestone checks.

1. Very comprehensive and extensive coverage (stresses the relevance of the entire research cycle, from design to data collection to analysis to interpretation). 2. Highlights the multidisciplinary nature of CSS, drawing from research in computer science, statistics, and the social and behavioural sciences. 3. Takes a holistic approach to CSS methods. Instead of focusing on simply harvesting data, the editors emphasise the importance of a carefully crafted research design containing key milestone checks. 4. Covers important and emergent topics in the field like the relationship between CSS, AI and machine learning.

The SAGE Handbook of Social Media Research Methods spans the entire research process, from data collection to analysis and interpretation. This second edition has been comprehensively updated and expanded, from 39 to 49 chapters. In addition to a new section of chapters focussing on ethics, privacy and the politics of social media data, the new edition provides broader coverage of topics such as: Data sources Scraping and spidering data Locative data, video data and linked data Platform-specific analysis Analytical tools Critical social media analysis Written by leading scholars from across the globe, the chapters provide a mix of theoretical and applied assessments of topics, and include a range of new case studies and data sets that exemplify the methodological approaches. This Handbook is an essential resource for any researcher or postgraduate student embarking on a social media research project. PART 1: Conceptualising and Designing Social Media Research PART 2: Collecting Data PART 3: Qualitative Approaches to Social Media Data PART 4: Quantitative Approaches to Social Media Data PART 5: Diverse Approaches to Social Media Data PART 6: Research & Analytical Tools PART 7: Social Media Platforms PART 8: Privacy, Ethics and Inequalities