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This is the first thorough and systematic interrogation of
Republican Party oratory and rhetoric that examines a series of
leading figures in American conservative politics. It asks: How do
leading Republican Party figures communicate with and influence
their audiences?; What makes a successful speech, and why do some
speeches fail to resonate? Most importantly, it also investigates
why orators use different styles of communication with different
audiences, such as the Senate, party conventions, public meetings,
and through the media. By doing so it shines important new light
into conservative politics from the era of Eisenhower to the more
brutal politics of Donald Trump. The book will appeal to students
and scholars across the fields of US politics, contemporary US
history, and rhetoric and communication studies.
This book examines the political oratory, rhetoric and persona of
Margaret Thatcher as a means of understanding her justifications
for 'Thatcherism'. The main arenas for consideration are set piece
speeches to conference, media engagements, and Parliamentary
orations. Thatcher's rhetorical style is analysed through the lens
of the Aristotelian modes of persuasion (ethos, pathos, logos).
Furthermore, the classical methods of oratorical engagement
(deliberative, epidictic, judicial) are employed to consider her
style of delivery. The authors place her styles of communication
into their respective political contexts over a series of
noteworthy issues, such as industrial relations, foreign policy,
economic reform, and party management. By doing so, this
distinctive book shines new light on Thatcher and her political
career.
How do leading Democratic Party figures strive to communicate with
and influence their audience? Why have some proven more successful
than others in advancing their ideological arguments? How do
orators seek to connect with different audiences in different
settings such as the Senate, conventions and through the media?
This thoroughly researched and highly readable collection
comprehensively evaluates these questions as well as providing an
extensive interrogation of the political and intellectual
significance of oratory and rhetoric in the Democratic Party. Using
the Aristotelian modes of persuasion ethos, pathos and logos it
draws out commonalties and differences in how the rhetoric of
Democratic Party politics has shifted since the 1960s. More broadly
it evaluates the impact of leading orators upon American politics
and argues that effective oratory remains a vital party of American
political discourse.
How do leading Democratic Party figures strive to communicate with
and influence their audience? Why have some proven more successful
than others in advancing their ideological arguments? How do
orators seek to connect with different audiences in different
settings such as the Senate, conventions and through the media?
This thoroughly researched and highly readable collection
comprehensively evaluates these questions as well as providing an
extensive interrogation of the political and intellectual
significance of oratory and rhetoric in the Democratic Party. Using
the Aristotelian modes of persuasion ethos, pathos and logos it
draws out commonalties and differences in how the rhetoric of
Democratic Party politics has shifted since the 1960s. More broadly
it evaluates the impact of leading orators upon American politics
and argues that effective oratory remains a vital party of American
political discourse.
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